In a groundbreaking new BBC series, some of Britain’s high street stores are clearing shelf space for new products – if you have one, this could be a great opportunity for your business…
Posts Tagged market
Wanted – Inventors
Mar 3
Unfair Advantage
Dec 1
What you do differently from your competitors should be at the heart of your marketing communications. This post shares some advice from one of the ‘Dragon’s’ on the subject…
Sounds Like Success
Nov 25
Did you know you could use sounds to market your business and create a memorable brand? This blog gives some examples of this type of ’sensory marketing’ in action…
Marketing a Commodity
Nov 5
The recession has been particularly tough on companies operating in ‘commodity’ markets; where often price is one of the main determinants of a sale. This post looks at how companies operating within those markets can still create points of difference and boost their profits.
Whilst we’re on the topic of recessions, we got our hands on a new report today, which gives the top 10 reasons for business failure. Read the post to check the things you need to watch out for…
In a recent article in themarketer magazine, the Chartered Institute of Marketing gives some great research results about customers’ buying behaviour in a recession…
Having recently covered marketing audits and understanding your customers, today we’re looking at your competitors and how knowledge of their companies could benefit your business.
