As Merlin Entertainments posts a year of double-digit growth, their Chief Executive explains how marketing helped them achieve it – and we look at how it can work for your business too.
Posts Tagged business
Merlin’s Magic
Mar 10
Wanted – Inventors
Mar 3
In a groundbreaking new BBC series, some of Britain’s high street stores are clearing shelf space for new products – if you have one, this could be a great opportunity for your business…
Are You Wasting Money?
Mar 1
My phone book arrived this morning, so I thought we’d do a straw poll and find out whether advertising in these kind of directories works. Read more if you advertise your business using this marketing method…
The Importance of Branding
Feb 23
Building on yesterday’s post, we look at the messages you are sending about your own business and how your brand may be perceived in the eyes of your customers.
After Sir Nicholas Winterton’s outburst last week, today’s blog post looks at what your staff are saying about you and your company – and what you can do about it…
Following last week’s trend reports, this morning’s Independent Newspaper carries a story about the expected size of the public sector losses. In this post we discuss the potential marketing implications for your business…
The Internet Goes Mobile
Feb 16
Following our trends story last week, we’ve found some new research about mobile internet and how the opportunities are already unbelievable…
True Colours
Feb 12
The imminent election may have positive or negative effects on your business – so how can you make sure you’re well positioned to take advantage – whatever the outcome? This post gives you some tips…
The internet, digital TV and a recession have combined to change the face of advertising as we know it – but what does that mean for your business? Read more to find out…
Marketing Trends 2010
Feb 8
This week we’re focusing on trends to watch for and predictions for how the market will shape up in 2010. It should give you some ideas for business opportunities you can tap into.

