Tag Archives: brand

Markets and Meerkats

Aleksandr Orlov has proved how great marketing can be – and how something very simple can transform your brand and bring it to life. The return on investment stats are in…read more about them here:

By joanne | 26th May | Marketing Ideas Read More

Current Spending Trends

As some businesses start to notice a tightening in people’s spending, we look at where consumers are spending their money…and what trends you might be able to tap into.

By joanne | 26th August | Marketing Skills, Marketing Strategy, Marketing Training Read More

From Interruption to Participation

The rules of marketing are being rewritten as the power shifts from companies to consumers. Fuelled by social media, you may need to shift your mindset to sell your products to potential customers.

By joanne | 9th August | Marketing Ideas, Marketing Strategy, Marketing Training Read More

New Take on CSR Boosts Hospitality

I love ethical marketing campaigns where everyone benefits and this post gives an example of such a campaign which one hospitality company has set up…

By joanne | 14th April | Marketing Ideas Read More

Sounds Like Success

Did you know you could use sounds to market your business and create a memorable brand? This blog gives some examples of this type of ‘sensory marketing’ in action…

By joanne | 25th November | Marketing Ideas, Marketing Skills, Marketing Strategy, Marketing Training Read More

Building Success

Have you ever considered that your building could be a marketing tool? This post tells a story of marketing success for one business just through the design of their building.

By joanne | 24th November | Marketing Ideas, Marketing Strategy, Marketing Training Read More

Do Your Customers Trust You?

Without credibility, it’s very difficult to build a profitable business. This post explains why and gives you some tips for building trust with your customers…

By admin | 25th September | Marketing Ideas, Marketing Skills, Marketing Strategy, Marketing Training Read More