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	<title>Showing Off Marketing Training &#187; body language</title>
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		<title>Be Careful What You Say &#8211; Without Speaking</title>
		<link>http://showingoff.net/2009/11/20/be-careful-what-you-say/</link>
		<comments>http://showingoff.net/2009/11/20/be-careful-what-you-say/#comments</comments>
		<pubDate>Fri, 20 Nov 2009 09:35:50 +0000</pubDate>
		<dc:creator>joanne</dc:creator>
				<category><![CDATA[Marketing Skills]]></category>
		<category><![CDATA[Marketing Training]]></category>
		<category><![CDATA[body language]]></category>
		<category><![CDATA[clothing]]></category>
		<category><![CDATA[elevator pitch]]></category>
		<category><![CDATA[enthusiasm]]></category>
		<category><![CDATA[eye contact]]></category>
		<category><![CDATA[first impression]]></category>
		<category><![CDATA[impression]]></category>
		<category><![CDATA[impressions]]></category>
		<category><![CDATA[invest]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[marketing message]]></category>
		<category><![CDATA[smile]]></category>
		<category><![CDATA[speak]]></category>
		<category><![CDATA[tone of voice]]></category>

		<guid isPermaLink="false">http://showingoff.net/?p=623</guid>
		<description><![CDATA[In the last of this week's posts on first impressions, this post looks at how impressions are formed and how much has to do with the words you do - and don't say.]]></description>
			<content:encoded><![CDATA[<p>We&#8217;ve mentioned all week that people form an impression about you in just a handful of seconds but, often you haven&#8217;t had chance to speak at that point.  So how are people forming impressions about you?</p>
<ul>
<li><strong>55% of your first impression in created non-verbally </strong></li>
</ul>
<p>This is usually how you look, how you stand, your body language, whether you smile and make eye contact.  It includes your clothing, haircut, accessories, shoes&#8230;  And it makes up over half of the first impression someone makes about you &#8211; perhaps it&#8217;s time to invest in that full-length mirror?</p>
<ul>
<li><strong>38% is translated in the tone of your voice</strong></li>
</ul>
<p>It&#8217;s not what you say, it&#8217;s how you say it &#8211; and it makes up a huge part of the impression people have of you.  This picks up any excitement, enthusiasm and passion in your voice, and equally boredom, disinterest and monotony.</p>
<ul>
<li><strong>7% is the words you use</strong></li>
</ul>
<p>Just 7% of people&#8217;s first impression is in your choice of words.  So you could have the best elevator pitch ever, but if you&#8217;re dressed inappropriately or deliver it without any passion, your marketing message is likely to be lost.
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