Mixed messages from the advertising industry in the past week, but what difference will product placement make?
Posts Tagged BBC
Police Get Social
Oct 14
The police are using Twitter today to assist in their marketing. Interesting concept, but might it be open to abuse?
Wanted – Inventors
Mar 3
In a groundbreaking new BBC series, some of Britain’s high street stores are clearing shelf space for new products – if you have one, this could be a great opportunity for your business…
Whilst marketing can help you survive a recession, the industry itself has been hit by the current economic climate, as companies react to what’s happening with their customers. This post details some of the key trends we’re witnessing and tells you how the big companies are changing their marketing strategies in response.


