It’s all Greek to Me

With continuing turmoil in Europe, you may be wishing we could just get on with business as usual – whatever that is! But as a marketer, you need to be aware of the impact Greece could have on our economy.

By joanne | 21st May | Marketing Ideas, Marketing Skills, Marketing Strategy Read More

The Power of the Crowd

Crowd Funding is becoming increasingly popular. But what does it mean for your business? We discuss some of the trends in today’s blog.

By joanne | 15th May | Marketing Ideas Read More

How’s Your Internal Marketing?

In the wake of today’s report from the CIPD, I thought we should consider internal marketing; a crucial but often forgotten element of marketing.

By joanne | 3rd May | Marketing Skills, Marketing Strategy, Marketing Training Read More

Back In Recession…

…but confidence is rising. How do you make sense of the recent news and ensure your company benefits?

By joanne | 26th April | Marketing Ideas, Marketing Training Read More

On Thin Ice

Business in the UK seems precariously balanced right now, so what does the year hold for your company – and how can you make the most of any marketing opportunities there are?

By joanne | 18th April | Marketing Strategy Read More

Free Marketing

Money may be tight at the moment and many marketing budgets have been cut, so what can you do for free? We thought we’d take a look in todays blog…

By joanne | 3rd April | Marketing Ideas, Marketing Skills, Marketing Strategy, Marketing Training Read More

Retro Adverts Reappear

Did you know that Mad Men this week showed Retro adverts in their ad breaks? It taps in to some great marketing trends. Read more for details…

By joanne | 29th March | Marketing Ideas Read More

Could the Sunshine move us out of Recession

Sounds bonkers… but it just might work. Today’s post is all about judging consumer confidence and the sun has a huge part to play in that. What’s more, it could directly impact your bottom line…

By joanne | 27th March | Marketing Strategy, Marketing Training Read More

What should you put in a Marketing Plan?

I’ve seen many a marketing plan in my time…some are good and some are very, very bad. So what should you include to ensure you create a working document that benefits your organisation?

By joanne | 8th March | Marketing Skills, Marketing Strategy, Marketing Training Read More

As Easy as ABC

Marketing can be over-complicated at times and, in today’s post, we’ve tried to show that it can be distilled into three simple components that can be as easy as A, B, C…

By joanne | 27th February | Marketing Strategy, Marketing Training Read More
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