As Merlin Entertainments posts a year of double-digit growth, their Chief Executive explains how marketing helped them achieve it – and we look at how it can work for your business too.
Archive for category Marketing Training
Merlin’s Magic
Mar 10
On International Women’s Day, we thought we’d celebrate a very famous company and their marketing strategy aimed squarely at us girls…
Are You Wasting Money?
Mar 1
My phone book arrived this morning, so I thought we’d do a straw poll and find out whether advertising in these kind of directories works. Read more if you advertise your business using this marketing method…
The Importance of Branding
Feb 23
Building on yesterday’s post, we look at the messages you are sending about your own business and how your brand may be perceived in the eyes of your customers.
After Sir Nicholas Winterton’s outburst last week, today’s blog post looks at what your staff are saying about you and your company – and what you can do about it…
The Internet Goes Mobile
Feb 16
Following our trends story last week, we’ve found some new research about mobile internet and how the opportunities are already unbelievable…
Public Sector Sheds Jobs
Feb 15
Following our trends reports last week, the CIPD has released a report this morning confirming expected cuts in the public sector. Read more to find out further details…
The internet, digital TV and a recession have combined to change the face of advertising as we know it – but what does that mean for your business? Read more to find out…
More Marketing Trends
Feb 9
More trends to watch in today’s post – read more to see if there are any marketing opportunities you can tap into…
Marketing Trends 2010
Feb 8
This week we’re focusing on trends to watch for and predictions for how the market will shape up in 2010. It should give you some ideas for business opportunities you can tap into.
