With continuing turmoil in Europe, you may be wishing we could just get on with business as usual – whatever that is! But as a marketer, you need to be aware of the impact Greece could have on our economy.
Archive for category Marketing Strategy
It’s all Greek to Me
May 21
In the wake of today’s report from the CIPD, I thought we should consider internal marketing; a crucial but often forgotten element of marketing.
On Thin Ice
Apr 18
Business in the UK seems precariously balanced right now, so what does the year hold for your company – and how can you make the most of any marketing opportunities there are?
Free Marketing
Apr 3
Money may be tight at the moment and many marketing budgets have been cut, so what can you do for free? We thought we’d take a look in todays blog…
Sounds bonkers… but it just might work. Today’s post is all about judging consumer confidence and the sun has a huge part to play in that. What’s more, it could directly impact your bottom line…
I’ve seen many a marketing plan in my time…some are good and some are very, very bad. So what should you include to ensure you create a working document that benefits your organisation?
As Easy as ABC
Feb 27
Marketing can be over-complicated at times and, in today’s post, we’ve tried to show that it can be distilled into three simple components that can be as easy as A, B, C…
Stop Watching The News
Feb 3
Unless you feel completely motivated and ready for action when you watch the news, it could be worth changing your morning routine – at least if you’re planning to grow your business in 2012.
2012 Predictions
Jan 24
What does 2012 have in store for business – and how can you capitalise on the opportunities that present themselves? Read today’s post for our predictions…
Follow Up = Fortune
Jan 20
I’ve said it before, and I’ll say it again…follow up is one of the best and most cost-effective marketing tools you have – and it’s massively under-used. Read today’s post to find out how you can reap the benefits.


