Category Archives: Marketing Skills

Bad Scripts Cost Your Business Money

You probably enjoy receiving cold calls as much as I do – but you might also have to make them for your business. Spending time doing your home work can improve your returns – Read today’s post for some top tips…

By joanne | 6th February | Marketing Ideas, Marketing Skills, Marketing Strategy, Marketing Training Read More

Flexible Friends

Flexibility is winning in the current climate, so how can you adapt and take advantage of opportunities that you perhaps would have discounted previously?

By joanne | 28th June | Marketing Skills, Marketing Training Read More

It’s all Greek to Me

With continuing turmoil in Europe, you may be wishing we could just get on with business as usual – whatever that is! But as a marketer, you need to be aware of the impact Greece could have on our economy.

By joanne | 21st May | Marketing Ideas, Marketing Skills, Marketing Strategy Read More

How’s Your Internal Marketing?

In the wake of today’s report from the CIPD, I thought we should consider internal marketing; a crucial but often forgotten element of marketing.

By joanne | 3rd May | Marketing Skills, Marketing Strategy, Marketing Training Read More

Free Marketing

Money may be tight at the moment and many marketing budgets have been cut, so what can you do for free? We thought we’d take a look in todays blog…

By joanne | 3rd April | Marketing Ideas, Marketing Skills, Marketing Strategy, Marketing Training Read More

What should you put in a Marketing Plan?

I’ve seen many a marketing plan in my time…some are good and some are very, very bad. So what should you include to ensure you create a working document that benefits your organisation?

By joanne | 8th March | Marketing Skills, Marketing Strategy, Marketing Training Read More

What Are Your Customers Looking For?

Have you ever wondered what your customers and prospects type into Google when they’re looking for your products and services? If so, Google would like to tell you – for free…

By joanne | 8th February | Marketing Ideas, Marketing Skills, Marketing Training Read More

Follow Up = Fortune

I’ve said it before, and I’ll say it again…follow up is one of the best and most cost-effective marketing tools you have – and it’s massively under-used. Read today’s post to find out how you can reap the benefits.

By joanne | 20th January | Marketing Ideas, Marketing Skills, Marketing Strategy, Marketing Training Read More

Green Fingers

One of 2011’s key marketing trends has been allotments and growing your own food and a few companies have really taken advantage of the opportunity. It’s a great lesson in marketing and keeping track of what’s hot with your customers.

By joanne | 25th November | Marketing Skills, Marketing Strategy Read More

What’s Next for Daily Deal Sites?

Groupon has been in the news for some of the wrong reasons in recent weeks, but what are the benefits of sites such as this, how do you make them work for you and what’s on the horizon for daily deal sites?

By joanne | 8th November | Marketing Ideas, Marketing Skills Read More
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