Archive for category Marketing Ideas

What Are Your Customers Looking For?

Have you ever wondered what your customers and prospects type into Google when they’re looking for your products and services? If so, Google would like to tell you – for free…

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Power to the People

I post a lot about the shifting power from companies to customers, and today’s story takes things a bit further. It shows how people power can rule … even in football!

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Follow Up = Fortune

I’ve said it before, and I’ll say it again…follow up is one of the best and most cost-effective marketing tools you have – and it’s massively under-used. Read today’s post to find out how you can reap the benefits.

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Happy New Year

I wish you health, wealth and happiness in abundance in 2012.

What’s Next for Daily Deal Sites?

Groupon has been in the news for some of the wrong reasons in recent weeks, but what are the benefits of sites such as this, how do you make them work for you and what’s on the horizon for daily deal sites?

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Bank-rolling Success

Are you putting money into your company to keep it afloat? If so, this article is for you…

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Should TV Advertising Target Fast Forward Fingers?

With the advent of TV recording devices, such as Humax and Sky+, is the real marketing trick now to ensure your adverts work on fast forward?

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Marketing Plan – Autumn 2011

With about eleven weeks left before Christmas, it’s tempting to wind down into the festive season, but instead we’d recommend a really proactive quarterly marketing action plan that fires you into 2012. So what can you do for the next 80 days that will really increase profits??

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How to Lose Recommendations

It’s a sad day when people lose business that is there for the taking, but even recommended suppliers can get it wrong. By telling such a story in today’s blog, we share the lessons of how to ensure every bit of word of mouth marketing turns into profit…

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Trends of Today

I love watching marketing trends and trying to predict where the opportunities will be in the next few years. In today’s blog, I’ve searched the history books for some secrets we might be able to use in our marketing plans in 2011/12.

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