Make sure you look up from your grindstone every now and again – or you might miss a trend and get caught in a very tight spot. This post gives some examples of businesses failing to notice the changes around them, and the impact that’s had on their profits…
Archive for March, 2010
Budget Blues (or Reds)?
Mar 26
We couldn’t ignore the Budget, despite the fact it was rather dull. But this post looks at it very much from a business perspective and we’ve tried to identify some opportunities that may present themselves for your business…
As the UK considers the Digital Economy Bill, this post looks at both sides of the argument from a marketing viewpoint – and identifies potential business opportunities.
Nude Cruising
Mar 22
It’s a trend that’s taken us by surprise, but apparently nude cruising is where it’s at in 2010…
Generation Y – Whatever!
Mar 19
Following our post regarding Young Enterprise, I attended a seminar last night about Generation Y and how we can motivate them through our marketing. This post shares some of the notes I made…
From the Mouths of Babes
Mar 18
Young Enterprise teaches us all a lesson in business. This post shares the highlights and top tips from last night’s South Cumbria Area Final.
In a week where BA’s staff announce further strikes, we look at the impact issues outside your control can have on your business – and how you manage a marketing crisis…
Catch It. Bin It. Kill It.
Mar 11
How the game may be changing on unsolicited mail and what it means for your business…
Merlin’s Magic
Mar 10
As Merlin Entertainments posts a year of double-digit growth, their Chief Executive explains how marketing helped them achieve it – and we look at how it can work for your business too.
On International Women’s Day, we thought we’d celebrate a very famous company and their marketing strategy aimed squarely at us girls…


