Archive for March, 2010

Keep An Eye on Your Competitors

Make sure you look up from your grindstone every now and again – or you might miss a trend and get caught in a very tight spot. This post gives some examples of businesses failing to notice the changes around them, and the impact that’s had on their profits…

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Budget Blues (or Reds)?

We couldn’t ignore the Budget, despite the fact it was rather dull. But this post looks at it very much from a business perspective and we’ve tried to identify some opportunities that may present themselves for your business…

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Music Downloads – Opportunity or Threat?

As the UK considers the Digital Economy Bill, this post looks at both sides of the argument from a marketing viewpoint – and identifies potential business opportunities.

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Nude Cruising

It’s a trend that’s taken us by surprise, but apparently nude cruising is where it’s at in 2010…

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Generation Y – Whatever!

Following our post regarding Young Enterprise, I attended a seminar last night about Generation Y and how we can motivate them through our marketing. This post shares some of the notes I made…

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From the Mouths of Babes

Young Enterprise teaches us all a lesson in business. This post shares the highlights and top tips from last night’s South Cumbria Area Final.

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What Are People Saying Behind Your Back?

In a week where BA’s staff announce further strikes, we look at the impact issues outside your control can have on your business – and how you manage a marketing crisis…

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Catch It. Bin It. Kill It.

How the game may be changing on unsolicited mail and what it means for your business…

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Merlin’s Magic

As Merlin Entertainments posts a year of double-digit growth, their Chief Executive explains how marketing helped them achieve it – and we look at how it can work for your business too.

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Sisters Are Doing It For Themselves

On International Women’s Day, we thought we’d celebrate a very famous company and their marketing strategy aimed squarely at us girls…

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