Journalists have quite a tough job but, by understanding a bit more about them, this post might help you make friends and help journalists do their job…
Archive for July, 2009
Understanding Journalists
Jul 31
If you want to use press releases, but aren’t sure how regularly to send them, read this post for some top tips…
This post covers the mistakes we’ve seen people make with press releases – hopefully the details will help you avoid the same pitfalls…
Your Story
Jul 28
How do you put a story together about your company? What can you say that will help build your business? This post will help you structure an article or story that you can use as a press release.
Writing About Your Company
Jul 27
Most business owners would love to receive free newspaper coverage about their company, but often we get stuck with what to write about. This post gives you some ideas for stories you could write about your business…
Presentation Tips
Jul 24
Presenting in public is more feared than death – so how can you overcome your nerves and present yourself in the best way? Read the article for some of our top tips…
What do you say when someone asks you what you do?
When you answer, do they ask another question, or have you immediately stinted the dialogue with ‘I’m a …’? This blog post gives you some tips on how to generate a conversation…
The Power of Ratios
Jul 22
If you do something often enough; a ratio will appear. This article explains how to harness the power of those ratios, so you can accurately predict what results your marketing will bring.
How can you be sure which marketing methods to use in your business? Click the title for some tips and examples of how measuring can help you make the most of your budgets…
Do Your Homework
Jul 20
How do you know which marketing methods are right for your business? This article will help you crunch the numbers and will start making the decisions a little easier. Click the title for more…
